Job Description

Overview:

We are seeking a dedicated SEO & Website Content Specialist to join our client's growing marketing team. The ideal candidate will have experience in SEO strategy, website analytics, content creation, and AI-driven research. You will play a key role in optimizing and developing content for their website and supporting our client projects.

Responsibilities:

• Develop and execute SEO strategies to improve organic search performance.
• Optimize website content for search engines, focusing on Google ranking factors.
• Utilize AI tools (e.g., Perplexity) to conduct research and create structured content plans.
• Analyze website analytics (Google Analytics, SEMrush, etc.) and adjust strategies accordingly.
• Participate in weekly strategy calls with the team to refine processes and share insights.
• Collaborate with social media and email marketing teams to ensure a cohesive content strategy.

Qualifications:

• Proven experience in SEO content writing and website optimization.
• Strong familiarity with Google Analytics, SEMrush, or other SEO tools.
• Ability to use AI tools for research and content planning.
• Experience working in healthcare, medical aesthetics, or related fields is a plus.
• Highly adaptable with a startup mentality—able to iterate quickly and document processes.
• Strong analytical skills to measure content performance and adjust strategies.
• Comfortable working remotely and attending weekly team calls.

Preferred Skills:

• Experience with Google Ads (PPC knowledge is a plus).
• Strong interest in video content optimization (YouTube SEO experience is a plus).

About Our Client

Our client is a dynamic marketing agency dedicated to helping businesses in the surgical and non-surgical aesthetics industry—including plastic surgeons and med spas—scale their online presence and attract high-value clients. With a focus on SEO-driven content, social media strategy, and data-backed digital marketing, they specialize in creating high-impact marketing solutions that deliver measurable results.

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