Le Labo is expanding with the opening of new boutiques and corners. To accompany this expansion preserving the values of our unique business model and mission of slow perfumery, craftsmanship approach and mindfulness, Le Labo is recruiting a Field Executive for the New York City area. This role will be based in New York City supporting a portfolio of FSS and Counter doors. This role reports to the Field Executive Sales Manager for the East region.
Le Labo Field Executive is a Brand Ambassador who champions the values and culture of the brand. Accountable to deliver retail sales targets across doors, the FE execute the brand strategy at field level and develop a team of talents. Le Labo Field Executive territories are comprised of a combination of FSS and counter doors.
QualificationsDrive retail sales in the territory to achieve targets
Support store teams in the region to deliver sales targets in providing high touch experience to clients. Partner with Field Executive Sales Manager to implement the brand strategy locally.
FSS
- Develop FSS team to achieve sales plan growth, KPI’s targets
- Leverage trials to drive recruitment during key shopping moments
- Prepare new door openings: staffing, merchandising, education, partnership
- Support corporate orders deals
- Stay current with consumer needs, changing trends, market segment, economic indicators, and competitors
Department Stores specifically:
- Develop a team of talents who share brand’s values and are passionate about creating memorable experience at POS. Continue to inspire teams to ensure high level of engagement at all time
- Drive teams to achieve or exceed sales targets and maintain rank in all distribution leveraging education, sampling, instore partnership
- Identify, propose, and implement activations to support new launches or retailer’s event
- Execute Scent discovery journey masterclasses delivering on brand experience and driving high productivity
- Maintain relevant level of inventory to achieve target and support action plan, prevent stock accumulation or shortage
Recruitment, talent development & education
- Identify and recruit unconventional profile to become champions of the brand embodying the brand’s lifestyle and values
- Onboard new talents, create onboarding plan, deliver high touch training
- Support the Field Executive Sales Manager in performing team’s quarterly reviews, in establishing quarterly and yearly goals
- Organize Store trainings at FSS locations for new launches
- Train and develop POS team to deliver a genuine brand experience
- Monitor and approve team hours and timekeeping practices
Retail experience
- Deliver true to brand retail experience in nurturing and developing team of talents
- Maintain performance and retention, ensuring in-store Souls immerse into Le Labo DNA and take clients through our Le Labo journey
- Accountable for the implementation of all Visual merchandising across doors in line with brand’s guidelines. Maintain on brand look and feel in FSS doors
Marketing/Amenities
- Lead store managers to identify local amenities and partnership
- Grow brand awareness in leveraging brand’s alternative marketing approach
Store operations
- Achieve consistency of in store procedures across all locations in the region and ensure all brand policies and processes are understood and followed
- Support monthly inventory counts execution, reduce shrinkage rate
- Lead and support Store Managers in planning relevant stock to achieve target sales
- Be the champion of Revel POS system to support teams coming with solutions when necessary
Reporting
- Provide monthly business report highlighting opportunities and actions plans
- Update various brand reports on KPI, new launches and overall productivity
- Update and manage sales trackers for region
QUALIFICATIONS
- Minimum requirement of 3 years of professional experience in retail management role or store management in relevant industry/ field.
- Think strategically
- Lead by example
- Ability to embrace and initiate change
- Displays elevated attention to detail
- Possess a strong work ethic
- Self-starter that is eager to join a fast-growing brand
- Strong educator that can build passion for the brand and deliver inspirational trainings
- Ability to work in a fast-paced environment
- Sensitive to craftsmanship, proud to create with his/her hands
- Available to travel and open to work on weekends, holidays if necessary
- Business driven
- Entrepreneurial mindset
- Fast paced learner
- Hands on, doer, problem solver
- Superb ability to manage multiple projects and missions at the same time
- High productivity
- Excellent team spirit
- Excel, PowerPoint proficient
Anticipated Base Salary Range $75,200- $112,800 (Depending on qualifications, skills, experience and/or budget). In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time. In addition, the Company maintains highly competitive incentive compensation programs (role eligibility may vary based on terms of the respective plan(s)) - SALARIED
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